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Get more out of responsive search ads with new insights


KevinR - 27th August 2018 - 0 comments

Posted by Anthony Chavez, Director of Product Management, Google Ads – Responsive search ads combine your creativity with the power of Google’s machine learning to help you deliver relevant, valuable ads. To help you create more effective responsive search ads, we’re introducing three new reporting and feedback tools:

  • Preview ad combinations as you build them. This will help give you confidence about what your ads might look like, and you can even browse through them to double-check your work.
  • View reporting for headlines, descriptions, and top combinations to make it easy for you to see what’s showing up most often on the search results page.
  • Measure the relevance, quantity, and diversity of your ad copy with ad strength.

Source: Google Ads Announcements

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KevinR

Kevin is the founder of Your Digital Marketer and while he’s not working on client’s PPC campaigns he spends his time communicating with clients on a one-to-one basis to ensure that each client understands what their company can do to further improve their online presence.

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