Kate is a digital marketing specialist with 7 years’ experience. She has worked both Agency and Client side with her specialism in paid media, but she also has solid experience in other areas of digital marketing; including SEO, social, email and content marketing.
About Kate’s Experience:
- Client management of lead-generation (B2B and B2C), eCommerce and Retail advertisers (budgets of up to £250,000 spend a month).
- Campaign strategy, planning and execution across PPC activity.
- Performance optimisation to Cost per Acquisition and ROI models.
- Analysis (Google Analytics and Omniture) and delivery of internal/external client reporting.
- Client presentations.
- Training of colleagues on product and workflow best practice.
Clients that Kate has worked with:
Waitrose, Gatwick Airport Official Parking, Mybuilder.com and Hitachi Capital Vehicle Solutions